hearing aids

Buying Hearing Aids? Things to Consider

Effective treatment of hearing loss, tinnitus or sound sensitivity takes a skilled professional, the correct treatment plan and consistent follow up on the part of the patient. Establishing the right treatment plan is a joint venture, between the patient and our professional audiologist, taking into consideration the following factors:

  • Your type and severity of hearing loss
  • Your communication needs
  • Your budget
  • Your lifestyle
  • Your dexterity
  • Your vision
  • Your cosmetic preferences

Styles of Hearing Aids

types of hearing aids

Hearing aids come in an assortment of sizes, colors, styles, technology options and pricing options based on the features you want or need.

Hearing aids do not restore normal hearing; however, they do significantly improve hearing and communication abilities. The style and size of hearing aid can depend on personal preference, degree of hearing loss or other factors considered, (vision, dexterity or need for automatic or manual features).

behind the ear hearing aids

Behind-the-ear (BTE) hearing aids:

These devices have a small case that contains all the components of the aid and rests behind the ear, like eyeglass stems. The case is connected to an earmold or earpiece by clear tubing. This style is often chosen because it can accommodate various earmold types, all severities of hearing loss and can be re-programmed or re-configured if the hearing loss progresses over time. BTE aids are easy to be cleaned and handled, and are quite durable.

receiver-in-the-ear hearing aids

Receiver-in-the-ear (RITE) hearing aids:

A newer type of BTE aid, called the RITE, also fits behind/on the ear, but is smaller. A very thin, almost invisible wire is used to connect the aid to the ear canal. RITE’s may have a comfortable ear piece for insertion ("open fit"), or may use a traditional earmold. RITE aids connect to a speaker inside the ear canal, which can improve high frequency consonants and the clarity of speech. They can significantly reduce occlusion or "plugged up" sensation in the ear canal, increase comfort and address cosmetic concerns for many users. RITE hearing aids can be fit for hearing losses in the mild to severe category.

in-the-ear hearing aids

In-the-ear (ITE) hearing aids: 

All parts of the hearing aid are contained in a shell that fills in the outer part of the ear. The ITE aids are larger than the in-the-canal and completely-in-the-canal aids (see below), and for some people may be easier to handle than smaller aids. These devices are often chosen for those with hand or finger dexterity concerns who may not be able to wear a device behind the ear. ITE hearing aids can be fit for hearing losses in the mild to severe category.

in-the-canal hearing aids

In-the-canal (ITC) hearing aids: 

These hearing aids are contained in very small cases that fit partly into the ear canal. They are smaller than ITE hearing aids and offer cosmetic and some listening advantages in certain environments. They work very well for those who want a device that adjusts automatically and can still adapt as hearing loss progresses.  ITC hearing aids can be fit for hearing losses in the moderate to severe category.

completely-in-the-canal hearing aids

Completely-in-the-canal (CIC) aids:

These are the smallest in-ear hearing aids, contained in tiny cases that fit completely into the ear canal and are very cosmetic. In addition to the cosmetic advantages, CICs also offer listening advantages in windy environments due to the position of a single microphone. CIC devices are fully automatic, so you can hear clear and natural sounds without manual adjustments. They can be removed from the ear canal via a small extension cord.  CIC hearing aids can be fit for hearing losses in the mild to moderately-severe category.

Which hearing aid style is right for you?

Reviewing your hearing test will help to determine what style would best suit your hearing loss and lifestyle. Make an appointment to speak with audiologist Dr. Gillespie.

Give Us a Call Today!

Hearing Accessories

Advances in technology have allowed us to sync hearing aids with cellular phones, landline phones, televisions, computers and tablets. This not only allows the hearing aid user the ability to hear more clearly while talking on the phone or watching TV but also gives the flexibility of volume control, frequency adjustment and other advanced features.

hearing accessories
accessories for the hearing impaired
accessories for deaf or hearing impaired

Hearing Aid Brands

Widex is a family owned company founded in Denmark in 1956. Today, it is one of the world’s largest manufacturers of hearing aids. Widex is one of the most innovative manufacturers in the industry whose modernization led to such advances as the world’s first digital in-the-ear hearing aid, as well as revolutionary wireless technology. Widex offers one of the most advanced, natural sound qualities and noise reduction systems on the market today allowing people to connect and communicate easily. 

Oticon is a global leader in hearing science and technology. Oticon wants to ensure that customers are comfortable with their hearing aids so they can get back to enjoying an active lifestyle without interruptions. The have a wide product selection, with an emphasis on pediatric products, FM systems, power hearing aids for severe hearing losses, and an excellent “partner mic” system that improves speech understanding for spouses or other individuals wearing the mic.

Phonak’s goal is to find a life changing hearing solution for every type of patient and every hearing situation. The have a very good reputation for pediatric products, power hearing aids for severe hearing losses, as well as one of the best “cros” hearing devices on the market for those with single-sided-deafness.

ReSound has a reputation as an incredibly innovative manufacturer that had the first “made-for-i-Phone” hearing aid on the market. While other manufactures also carry made for i-Phone and made for Android devices now, ReSound continues to be an excellent option for wireless connectivity. They have also launched a product that allows adjustments to be made remotely by your audiologist without having to leave your home.

Starkey, located in Bloomington, Minnesota, has grown to be one of the 6 largest hearing aid manufacturers globally. The company was first launched in 1967 and has seen their products used by presidents Ronald Reagan and Bill Clinton, as well as actress Marlee Matlin. Starkey has created a reputation for excellent feedback management, great custom in-the-ear products and a full range of wireless connectivity options. Their charitable organization, The Starkey Hearing Foundation, has donated hearing aids to 1.1 million people around the world.

Hearing Aid FAQ

How much do hearing aids cost?

  • Hearing aids come in a wide range of prices, from approximately $600 to $3,000 per ear. The price of a hearing aid depends on the level of technology, size and the service plan and warranty associated with it. We are sensitive to costs and understand hearing aids are an investment in better hearing. That is why we always work with patients to find the right solution for their hearing loss and their budget.

What happens if my hearing aid is damaged or lost?

  • All of the hearing aid manufacturers that we work with offer repair and loss/damage warranties that are included in the price. If something happens to your hearing aid, Dr. Gillespie can often repair it in the office or send it in at no cost while under warranty. If the hearing aid is lost under warranty, it can be replaced under warranty with the payment of a deductible.

How can I make my hearing aid(s) last longer?

  • Patients can perform routine maintenance of their hearing aids at home including: cleaning nightly, monitoring wax and debris buildup on the devices, using a dehumidifier and storing them in a dry place to reduce moisture buildup. We recommend that our hearing aid patients be seen in our office twice a year, where our audiologist performs more extensive cleaning, and maintenance, as well as monitoring and removing earwax buildup from the ear canals.

Will my hearing get worse over time?

  • The progression of hearing loss after initial diagnosis depends on many factors, including the specific cause. When hearing aids are properly fit, they will not cause additional hearing loss but can actually help in preserving current hearing and word understanding ability. Patients can help maintain their current hearing ability by protecting themselves from noise exposure (hunting, lawn care equipment, concerts, etc.) and consistently utilizing their hearing aids.


Advanced Audiology of Greater Omaha
16909 Lakeside Hills Court, Suite 106
(Medical Building One)
Omaha, Nebraska 68130

Phone: 402.235.5028
Fax: 402.758.5328

Located in Medical Building One at CHI Health Lakeside Hospital

Leaders in Hearing and Tinnitus Audiological Care



During your visit, mention seeing this offer for a free pack of batteries for your hearing aids! (Limit one pack per person)

Business Hours

Monday - Friday
8:00 AM - 5:00 PM


We want to hear from you!